Explain campaign movement without hiding the caveats.
Reconcile campaign and journey data, identify supported drivers, and draft a performance brief with explicit caveats and next actions.
How this composition works
This workflow makes the weekly reporting cadence repeatable while keeping interpretation reviewable. It gathers authorized product, journey, and search evidence, checks definitions before comparing metrics, and prepares a narrative that distinguishes observed movement from hypotheses.
Load product outcomes
Read the approved conversion and activation measures for the campaign window.

Reconcile journey views
Check that compared funnels and segments use compatible definitions.
Add search context
Include relevant visibility movement without claiming unsupported causation.

Prepare the review asset
Turn the approved findings into a consistent reporting format.
Connected systems
These are the real product connectors composed for this example, each scoped to the credential permissions your workspace approves.
PostHog
Query PostHog analytics, generate HogQL from questions, and manage insights.
Explore connectorMixpanel
Access Mixpanel projects to query events and properties, edit them, and create tags.
Explore connectorAhrefs
Monitor brand presence across AI search results with batch analysis of mentions, citations, impressions, and performance data.
Explore connectorCanva
Search and retrieve Canva designs including their pages and content, or import designs from URLs.
Explore connectorOptional skills
Where relevant, skills add reusable method and verification. The connectors and agent instructions remain the primary building blocks.
Performance Report
Turn campaign and channel data into a reconciled performance report with trends, drivers, caveats, and next actions. Use for weekly, monthly, quarterly, or post-campaign reviews.
See the playbookData Validation
Validate an analysis before sharing by checking lineage, methodology, calculations, bias, visualizations, and whether conclusions follow. Use for SQL, spreadsheets, dashboards, or reports.
See the playbookCampaign Plan
Turn a marketing objective into an executable campaign brief with audience, messaging, channels, calendar, owners, measurement, and risks. Use for launches, demand, or awareness.
See the playbookTry asking
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